Neil Salt co-founded Gooee alongside Andrew Johnson and Simon Coombes and serves as Managing Director. He is responsible for the implementation of Gooee’s new execution strategy through partnerships with industry disruptors across multiple sectors to accelerate adoption and is managing business growth out of Gooee’s new offices in Paddington, London, to support the UK/ European team.
Prior to Gooee, Salt worked at Aurora Lighting, of which he was a founding director, as Chief Marketing Officer and Managing Director of the IoT Division. He undertook multiple roles that spanned product ideation and development, technology solutions and global marketing, ultimately delivering products and solutions into the built environment. After spending seven years in the USA supporting the global expansion of Aurora Lighting, Salt returned to the UK in 2014 to drive the development of IoT within the lighting vertical and is a strong advocate of this disruptive opportunity within the industry. He was employed by the Dixons Group prior to Aurora and founded an early-stage digital design firm and visual marketing production business.
Both a seasoned marketer and an early technology adopter, Salt’s passion lies in managing the collision of creativity and technology to develop solutions for brands, products, user experiences and operational efficiencies.
Salt graduated from the University of Lincoln with a Bachelor of Fine Arts degree in Design and Technology, and has gained extensive international experience having worked in the Far East, South Africa, Australia, Europe, UK and the United States during his career.